Campaign Management Lead

Zalo
Thành phố Hồ Chí Minh
Full time
3 ngày trước
Hồ Chí Minh

Full-time

What you will do

  • Develop and implement content creative in-app campaigns that cater to the preference and cultural nuances of our Vietnamese audiences while aligning with Zalo Video's mission and guidelines;
  • Ensure high-quality, engaging content that resonates with the target audience by monitoring content performance, user engagement, and feedback data to identify opportunities for improvement;
  • Identify bottlenecks and implement solutions to improve efficiency;
  • Collaborate closely with internal cross-functional teams to drive the planning, coordination, and execution of campaigns, content distribution and activations in both in-app and out-app.
  • Utilize data-driven insights to refine content planning and enhance user experience and platform success;
  • Stay ahead of industry trends and explore new initiatives, special pushes to continually enhance the platform’s content offerings.

What you will need

o Bachelor's degree or above with 3+ years of experience or above in social media - content marketing or partnerships roles.
o Experience in campaign development from A to Z.
o Strong analytical skills and data driven.

Preferred Qualification:
o Exposure in tech & media industry or other platforms is advantageous.
o Strong sense of trending content in local market.
o Good communications and interpersonal skills
o Ability to manage multiple priorities, quick adaptation & proactive skillset.

Apply
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