Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
Team: Product Marketing
Line report: Marketing Specialist
Lixibox is a full-stack one-stop omni-channel solution for luxury affordable brands to reach GenZ consumers in Vietnam, one of the fastest growing regions in the world. We focus on optimizing operation by leveraging an in-house agency and the in-house technology solutions to bring the most effective brand launching that would benefit the end consumers.
I. RESPONSIBILITIES: Content Creation & Management:
Develop and execute content marketing strategies to promote products, including blog posts, articles, website copy, social media content, and email newsletters.
Collaborate with designers and other creative team members to produce high-quality content materials.
Manage content calendars and ensure consistent content delivery across channels.
Conduct market research to understand customer needs, competitor activities, and industry trends.
Analyze customer feedback and data to identify product improvement opportunities.
Product Launches & Campaigns:
Execute launch strategies for new products, including pre-launch hype, social media engagement, PR, and influencer marketing.
Assist in developing and refining product positioning and messaging for various target audiences and marketing channels.
Contribute to the development and implementation of go-to-market plans for new product launches and existing product updates.
Assist in creating campaign materials, including presentations, brochures, website content, and email marketing templates.
Track and analyze campaign performance, providing insights for optimization.
Collaboration & Communication:
Work effectively with cross-functional teams, including product management, sales, and customer success to ensure alignment and effective collaboration on marketing initiatives.
Contribute to a positive and collaborative work environment.
Reporting: Provide regular reports on key performance indicators (KPIs) and campaign effectiveness.
II. REQUIREMENTS:
Data-driven mindset, result oriented mindset.
Eager to learn, ability to adapt in the fast-moving environment.
Passionate to work in the Health & Beauty industry.
Good communication skill, stakeholder management & task management.
III. RECRUITMENT PROCESS: (2 rounds)
CV Application 1. In-house Interview with Line Manager and HR 2. Interview with the Head of Department.
IV. BENEFITS:
Attractive income;
Incentive (Monthly/Quarterly) - for Revenue Department;
Yearly Performance Bonus;
PVI Healthcare Insurance;
12 annual leave per year;
Annual Salary Review;
Social Insurance (prescribed by state);
Lunch and snack sponsored by Company;
Parking - Monthly parking is covered by Company;
Other benefits: Company Activities (happy hour party, team building party, quarter party, company trip), ping pong at office, gift voucher…
Employee Discount Code (Up to 50%)