About PATI Group
PATI Group is revolutionizing the e-commerce landscape by specializing in high-quality dietary supplements. Within just one year, we achieved a remarkable 500% growth in sales in the U.S. market.
Our vision is to become Vietnam’s leading dietary supplement company by 2026, empowering customers to unlock their full physical, mental, and intellectual potential.
Job Summary
We're looking for an Affiliate Growth Specialist to build and engage a network of short-form video creators and turn them into high-performing affiliates for our DTC brands.
You will recruit, coach, and support creators on how to make viral content that drives traffic and sales. Through community programs, content challenges, and resource sharing, you will inspire and scale a vibrant affiliate community that bridges the gap between creators and commerce.
If you are passionate about the creator economy and know how to turn short-form content into conversion — this role is for you.
Essential Roles and Responsibilities
1. Build and Grow Affiliate Communities
- Build and grow affiliate communities on Discord, focusing on short-form content creators (e.g., TikTok, Instagram Reels, YouTube Shorts).
- Use Facebook Groups as a top-of-funnel channel to attract and engage potential affiliates before moving them into the Discord community.
2. Educate and Inspire Content Creators
- Share best practices and real-life examples on how to create viral short-form videos that convert.
- Provide ongoing education and inspiration to help creators improve their content performance across platforms like TikTok, Reels, and Shorts.
3. Develop Content Series for Community Growth
- Create and manage a series of content (e.g., tutorials, creator spotlights, success stories) designed to facilitate engagement and accelerate community growth.
- Regularly develop relevant and actionable content to support creators in their journey.
4. Convert Community Members into Affiliates
- Convert engaged community members into active affiliates for our DTC brands.
- Empower them to drive traffic and sales through authentic, high-performing content.
Skills and Qualifications
Proven Experience:
- ≥ 6+ years in community management, influencer relations, or affiliate marketing.
- Experience as a Community Manager or Growth Specialist at a consumer-facing brand or digital platform.
- Had experience in building communities from 0 to 1, with a proven track record of scaling ≥ 02 communities to 50,000+ members each.
- Active content creator or evangelist in affiliate or creator communities.
- Experience working with niche communities related to content, AI, Canva, design, or marketing.
Skillset:
- Strong leadership and mentoring abilities, especially in guiding creators or affiliate teams.
- Excellent written and verbal communication skills, with confidence in public speaking and video coaching.
- High proficiency with community platforms such as Discord, Facebook Groups, and Telegram.
- Creative problem-solver with strong trend-spotting ability, especially in the creator economy.
- Deep empathy and a community-first mindset – genuinely cares about helping creators grow.
- Highly passionate about the creator economy, with a self-starter mindset, data-driven decision-making, and the ability to thrive under fast-paced growth.
Nice-to-Have Requirements
- Bachelor's degree in Marketing, Communications, or Business.
- Strong project management skills and Excel proficiency.
- Experience in cross-functional collaboration.
- Experience working with U.S. or EU e-commerce markets is a plus.
- Technical experience with Discord setup and UpPromote management.
Behavioral Competencies
- Integrity: The No. 1 required quality.
- Discipline: High level of discipline with zero tolerance for undisciplined behavior.
- Listening Skills: Ability to make others feel heard and valued during discussions and team interactions.
Job Type: Full-time
Pay: From 10,000,000₫ per month
Application Question(s):
- Top 3 reasons Why you choose PATI and Why you are ideal candidate for this position?
We want to determine if you see our company as a place where you can grow professionally and achieve your goals. Understanding your motivations related to personal and career development can help us ensure that the position aligns with your expectations.
Tips: Learn more about PATI Group at https://www.patigroup.com
