Senior Product Marketing Officer

Mô tả công việc:

• Product Marketing:
• Driving results - launching products and features with maximum impact and driving sustained adoption and engagement over time.
• Determining and measuring successful metrics for launch, growth, and ongoing adoption. Generate actionable insights and comprehensive reports on campaign performance.
• Championing your product - keeping the broader team (Marketing, Business, Credit, Dealer…) aware of your product and campaigns.
• Writing and briefing creative - creating messaging and design briefs for different mediums and audiences.
• Product Development:
• Design and implement sophisticated product features, pricing strategies, marketing campaigns, and other programs on banking systems & integrated platforms, ensuring all setups are fully integrated.
• Collaborate with Business Development, IT, other divisions, and vendors to address system issues and enhancements, ensuring timely resolution.
• Participate in developing appropriate new financial products, enhancing existing products, and coordinating with related stakeholders to execute.
• Partner effectively with marketing, IT, and data science teams to ensure optimal integration and utilization of Martech solutions.
• System Support:
• Collaborate with System Support team to set up promotions, pricing, commission, reset rate and maintain OFSLL to ensure operations of company.
• Propose & Collaborate with System Support to execute practical solutions to enhance Core System' s function.
• Others:
• Participate in developing sales support tools including sales kit, brochure, leaflet…
• Monitor budget spending to ensure cost efficiency and effectiveness.
• Fulfill other tasks and/or assignments requested by Head or Line Manager.

Chức vụ: Nhân Viên/Chuyên Viên

Hình thức làm việc: Toàn thời gian

Quyền lợi được hưởng:

Yêu cầu bằng cấp (tối thiểu): Đại Học

Yêu cầu công việc:

• Bachelor's degree or higher in Economics, Marketing, or Business Administration.
• +3 years of experience as a Product Marketing Officer or similar Marketing role, preferably in Banking and Financial Service.
• Customer-oriented thinking and digital, technological mindset.
• Hands-on experience with marketing technology platforms, applications, UX/UI.
• Metrics-driven marketing mind with eyes for creativity.
• Effective communication and interpersonal skills with a proven ability to work with cross-functional team.
• Ability in time management skills and work well under high pressure.
• Creativity and problem-solving skills.
• Proficiency in English.

Yêu cầu giới tính: Nam/Nữ

Ngành nghề: Marketing,Offline Marketing (Báo/Đài/Truyền Hình),Truyền Thông/Báo Chí,Truyền Thông/PR/Quảng Cáo