As part of the Ad Operations team, you will be responsible for setting up and monitoring campaigns, supporting clients from various industries. An Ad Operations Executive will ensure the success of ongoing campaigns through optimization and identify potential risks.
What You Will Do
- Plan and execute full-funnel communication campaigns across platforms (Google, Meta, TikTok, Programmatic, etc.).
- Monitor and optimize campaigns in real-time based on KPIs to ensure maximum performance and ROI.
- Proactively provide data-driven insights and recommendations for budget allocation and strategy adjustment.
- Develop and lead performance marketing strategies across channels, including SEM, paid social, display, video, and affiliate.
- Set and manage KPIs aligned with client business objectives.
- Continuously analyze campaign performance and prepare reports with actionable recommendations.
- Execute, optimize, manage and monitor campaign performance and profit.
- Conduct market research and identify emerging trends, consumer insights, and growth opportunities.
- Collaborate with planning teams to develop monthly, quarterly, and annual campaign roadmaps based on product and business goals.
- Drive ongoing A/B testing and experimentations to optimize creatives, bidding strategies, and targeting for continuous improvement.
Who You Are
- Bachelor’s degree (communications, marketing, advertising, or media preferred)
- At least 1-2 years of working experience in digital media positions, and 1 year in the same position.
- Experience in managing regional online advertising campaigns in Google Ads, Facebook, DV360, TikTok, LinkedIn for clients and perform complicated campaign analysis
- Ability to prioritize and organize workload
- Good business sense and the ability to manage budget
- Strong understanding of all media types, with a strong focus on digital
- Strong quantitative and analytical skills including working with budgets and numbers.
- Researching, critical & logical thinking, teamwork
- Good at verbal and written communication skills
- Experience in Analytics & Measurement Tools (Google Analytics 4, GTM) would be an added advantage
- Proficiency in Microsoft Excel, PowerPoint and Word
- Good command in English
- Open mind-set to utilize AI in daily tasks/operations
Why You Will Love It
- Competitive Salary
- Performance Review (2 times per year)
- Performance Bonus (1 time per year from 0.5-month to 3-month salary amount)
- Annual Leave: 15 days and other leave types
- Private health Insurance
- MacBook to be provided
- Good chance to explore new trends in the digital market
- Opportunity to learn and work with the most advanced advertising technology platforms
- Work in professional, active, international and dynamic environment