(Senior) Ad Operations Executive

Full-time

• Take part in the campaign planning stage based on sales and client requirements;
• Analyze, track, and optimize campaign performance metrics on an ongoing basis, including daily/ monthly budgets, impression share, CTR, conversion rate, and other critical KPIs;
• Proactively provide strategic recommendations to meet campaign goals and improve performance;
• Communicate effectively with internal stakeholders on project development, timelines, and results;
• Collaborate closely with team members to achieve objectives;
• Monitor and manage analytics dashboards and key reporting tools, regularly suggesting improvements to enhance available data;
• Troubleshoot delivery issues and identify solutions to improve performance and optimization;
• Stay updated on industry trends across web and mobile platforms, adopting best practices and innovations to maintain a competitive edge;
• Support the evaluation of new tools, opportunities, or enhancements to improve product offerings and integration efforts.

• A bachelor’s degree in advertising, marketing, or a related field;
• 3+ years of agency experience in media buying or a coordinator role, preferably in local markets;
• Strong analytical and problem-solving skills;
• Self-motivated with a positive, can-do attitude and the ability to energize the team;
• Quick learner with a strong desire for personal growth and development;
• Experience with demand-side platforms (e.g., Google, Facebook) is a plus;
• Ability to work in a fast-paced environment, multitask, and manage multiple projects simultaneously;
• Proficiency in MS Office tools, including Word, Outlook, PowerPoint, and Excel.