As a Brand Executive, you will be an integral part of the Brand Team, supporting the development and execution of branding initiatives that align with business and communication goals. You will work directly with the team leader and collaborate cross-functionally to ensure effective project execution and campaign performance.
- Support the line manager in planning and implementing IMC campaigns and branding projects to achieve both business and communication objectives.
- Coordinate with and manage external partners including creative, PR, event, production, market research agencies, freelancers, influencers, etc., to ensure high-quality project execution.
- Collaborate closely with internal teams across departments to align project timelines and deliverables.
- Track, measure, and evaluate campaign performance and provide regular reports on effectiveness (weekly/monthly).
- Stay updated on marketing and social media trends, competitor activities, and consumer insights to inform strategic planning.
- Proactively ideate and develop concepts for assigned projects based on business requirements.
- Handle administrative tasks including contract preparation, liquidation, and other necessary documentation.
Yêu cầu
What we’re looking for:
-
2–3 years of experience in Brand Marketing, Digital Marketing, or relevant fields.
- Background in e-commerce, fintech, start-ups, or creative/communications agencies is a big plus.
You’ll thrive in this role if you:
- Think like a user, act like a user—always putting the audience at the center.
- Own your work and approach challenges with a business-first mindset.
- Have a good eye for aesthetics and a natural flair for storytelling.
- Are a fast learner, highly adaptable, and always hungry to grow.
- Know how to manage projects and timelines and keep things moving.
- Can work independently but also enjoy bouncing ideas with teammates.
- Feel confident working with multiple stakeholders and cross-functional teams — both in-house and external.