POSITION OVERVIEW:
The PR Manager is responsible for developing and executing strategic public relations and marketing initiatives to enhance Savills’ brand reputation and market presence. This role requires a dynamic and innovative professional with strong leadership capabilities, extensive experience in PR and marketing, and a deep understanding of the real estate industry. The PR Marketing Manager will work closely with senior leadership and cross-functional teams to deliver impactful communications that support the company's business objectives.
RESPONSIBILTIES:
1.Strategic Planning and Execution:
- Develop and implement comprehensive PR and marketing strategies that align with Savills’s business goals.
- Define key objectives, KPIs, and metrics to measure the effectiveness of communication campaigns.
2.Public Relations:
- Build and nurture relationships with key media contacts, journalists, and industry influencers.
- Manage media outreach, including drafting press releases, organizing press conferences, and preparing media kits.
- Serve as the primary point of contact for media inquiries and act as the company spokesperson when necessary.
3.Marketing Communications:
- Oversee the creation of engaging and persuasive content for various marketing channels, including digital, print, and social media.
- Ensure consistency in brand messaging and visual identity across all communication materials.
- Develop and manage integrated marketing campaigns to promote Savills' services and offerings.
- Working closely with different stakeholders to ensure marketing activities align with the business' goals
4.Stakeholder Engagement:
- Develop and implement stakeholder engagement plans to protect the company's reputation.
- Provide timely and effective communication during communication issues.
5.Team Leadership and Development:
- Supervise, mentor, and motivate a team of PR and marketing professionals.
- Foster a collaborative and high-performance work environment.
6.Internal Communications:
- Enhance internal communication strategies to improve employee engagement and information dissemination.
- Collaborate with HR to develop communication initiatives that support company culture and employee satisfaction.
7.Event Management:
- Plan and execute corporate events, including product launches, press events, and industry conferences.
- Ensure events are aligned with the company's brand and communication objectives.
8.Market Research and Analysis:
- Stay updated on industry trends, competitor activities, and emerging PR and marketing technologies.
- Use insights to refine and optimize communication strategies.
9.Budget Management:
- Develop and manage the PR and marketing budget.
- Allocate resources effectively to maximize ROI on communication activities.
REQUIREMENTS:
- Education: Bachelor’s in PR, Marketing, Communications, or related field.
- Experience: At least 4 years in PR and marketing, preferably in real estate. Proven success in strategy development, media relations, content creation, and team management.
- Skills:
- Leadership and team management.
- Strong media relations, strategic thinking, and crisis communication.
- Proficiency in digital marketing, SEO, analytics, and event management.
- Budget management experience.
- Fluent in English and Vietnamese.
- Technical Skills: Knowledge of PR tools, social media management, and Microsoft Office.
To apply for an interview with Savills, please send your CV (with your photo attached) and a clear summary of why you believe you have a strong fit with Savills. Further to specific advertised vacancies, Savills Vietnam encourages applications from talented individuals who feel they have what it takes to succeed at Savills and in the real estate market.
For career opportunities, please email your CV and cover letter to Careers@savills.com.vn
Please note that by submitting an application to us, you consent to our processing of personal data about you that is provided by you for our company's recruitment purpose. You may send your queries or request for support concerning our personal data processing activities to email: info@savills.com.vn. To better understand our personal data processing practices, please visit https://vn.savills.com.vn/footer/privacy-policy.aspx the full Notice on Personal Data Processing of Savills Vietnam Company Limited.